Inbound Marketing

22
Dec

5 Reasons Why Your Small Business Website Needs Search Engine Optimization

Search Engine Optimization Word CloudIt’s remarkable how many business owners who are keen on growing their sales and profits, refuse to believe that search engine optimzation can make a difference in attracting new customers.

Not familiar with the basics of SEO (Search Engine Optimization)? It’s the practice of improving a website’s search engine ranking by optimizing the content for relevant keywords, building strong backlinks, and engaging in content marketing. Search engine optimization helps websites attract targeted prospects.

Today, your prospects rely overwhelmingly on the search engines to help them find the products and services you sell. If your website doesn’t appear on page one of the search results, you are missing out on a lot of new business. Read more

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