In recent years, online marketing for small businesses has grown beyond search engine optimization and pay-per-click advertising to include a wealth of other strategies, including social media marketing and content marketing. Whether you own a small business or coordinate the marketing efforts of one, here are 10 online marketing strategies that can help you improve your results. Read more
Not familiar with the basics of SEO (Search Engine Optimization)? It’s the practice of improving a website’s search engine ranking by optimizing the content for relevant keywords, building strong backlinks, and engaging in content marketing. Search engine optimization helps websites attract targeted prospects.
Today, your prospects rely overwhelmingly on the search engines to help them find the products and services you sell. If your website doesn’t appear on page one of the search results, you are missing out on a lot of new business. Read more